Welcome to The Candidate's website. We focus on roles such as Media Planner & Buyer which is ultimately a specialist role within the online sector. You should use a recruitment agency who knows this area well in order to find the right role. Having worked with the majority of leading advertising agencies in the area, we know the profile of person who each of our clients and employers are seeking and by speaking to you we'll know if we can put you forward for that role.
The role of Planner and Buyer may be combined due to the size of the agency but in some cases they are separate roles. Ultimately, whatever the case they skilfully apply client's budget across a range of available media formats to push for the best response in differing campaigns. Planning a schedule across the range of channels requires a mathematical and analytical skill and often develops good planner and buyers into spreadsheet wizards! To successfully plan a schedule you will either test the response through an initial test budget or look at historic results to determine the level of spend moving forward.
The different types of media that exist range from online activities including internet and mobile through to TV, Press and Outdoor etc. Different Media Planner and Buyers will specialise in different channels and usually online is split from the off line planning and buying world.
The salaries range significantly from around £17k for entry level candidates through to £45k/£50k for senior planner and buyers. This can increase to up to £80k for top planners and buyers. The way to develop your career within this industry is to keep abreast of the latest opportunities and trial new channels to push client's products. Instigating relationships and using these to leverage the best deals through good negotiation is also vital. The bigger the budget and brand you work with, the higher up the career ladder you'll climb.
Media Planner and Buyers have tended to specialise in certain areas over time should the organisation demand it. For example search activity has begun to dominate online schedules and some agency employees within this area have begun to specialise within it. However career prospects are promising as the skills shortage in the area within digital has highlighted and with the advent of more digital channels to trial, the role is expanding and creating significant career opportunities.
Salary: Up to £24,000
Location: South Manchester
Are you interested in digital marketing? Our company has a number of years of experience and huge success providing expert business solutions.
Our client is at the forefront of the industry and has established a renowned brand in all corners of the world. Their specialist products have revolutionised the market for over 100 years and their prod…
Location: Manchester City Centre
Would you like to become a director for a global media powerhouse based in Manchester City Centre? Our client is looking for an expert in display and programmatic marketing!
This is an outstanding opportunity for an individual to grow a well-established department. Our client has a great impact on the media market and is always ahead of their comp…
Salary: Up to £60,000
This is an outstanding chance to become Business Director for an award-winning Client Planning team in a multi-award winning media agency in the centre of Leeds and work with large high-profile clients across several sectors!
Our client is a global media agency who has proven to the industry that they are the best to provide highly innovative and…
Salary: Up to £35,000
Are you in search of a rewarding and exciting career in Digital Marketing? Our client is expanding and needs a top Digital Marketing Manager to join a vibrant and passionate team!
This company is a member of one of the largest and quickest growing global media groups. They have offices all over the world and assist thousands of clients delivering…
Salary: Up to £35,000
Take the next step in your Affiliate career by becoming the Affiliate Manager for a globally recognised Ecommerce business!
Situated in trendy Cheshire, with plenty of car parking and opportunities to socialise with other team members! Our client has built themselves an impeccable reputation and managed to secure themselves a strong position withi…
Location: Manchester City Centre
Ready to develop a media powerhouse in the digital hub of the North? Become Client Director for a media agency in Manchester City Centre and get a chance to quickly progress to board level and enjoy great benefits!
Our client is a successful media agency of talented media planner and buyers, who has managed to establish a strong name on the marke…
It didn’t take long to build rapport with Laura, as her excellent communication skills shone through from the start. She placed me in my most recent position and was very thorough in liaising between myself and my prospective employer at the time - an often understated skill. Moving to a new city for the position at short notice was not going to be easy, but Laura made sure I was as informed and prepped as possible when going through the interview stages and seemed to always have my best interests at heart. One of the most personable recruiters I have worked with, and I will certainly be calling her first when I am considering changing position again!